BLOG ARTICLE

BRIEF:

Client: Boutique gym pushing nutrition coaching as an upsell.

Strategic Approach:

Friendly, relatable, and bust myths around diet. Sound like a trainer chatting after class.

Headline:
Ditch Diet Rules and Unlock the Abs Secret

Intro:
A straightforward and no-nonsense post for a gym upselling expert nutrition coaching with fitness.

Snippet

“You don’t need kale or yam every day to see those abs. Small changes, like adding eggs or beans to your breakfast, or swapping sugary drinks for zobo, or enjoying grilled chicken instead of fried, work wonders faster than you realize. These simple changes, when done consistently, create lasting results. It’s not about perfection; it’s about progress.”

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